on page seo - Expert18 Technologies

What is On Page SEO?

On Page SEO is an SEO Technique, which we do on the page of our blog post. As you can understand from the name itself, On Page means that which is done on top of the page, it is called On Page SEO. And this is the most important thing for ranking. We can understand it like this, all the SEO settings done on the page while writing the post on the blog are called On Page Seo.
Every single factor of On Page SEO is controlled by you yourself, in the page or interface of your blog. That’s why it is very important and important to do it in the right way. If you implement On-Page SEO on your blog in the right way, then definitely traffic will start coming to your blog.

How to do On Page SEO?

To do On Page SEO, we have to work on all the SEO factors while writing the post or article. Such as :- Title, Meta Description, Keywords, Permalink, Internal Linking, Images, Alt Tag, Etc. When we write a post on our blog, it does not mean just writing the post. We have to take full care of SEO while writing the post. We have to pay the most attention to the title, meta description and permalink of our post, because these three show in the search engine. So let us understand all these On Page SEO Factors very well in detail.

1) Post Title

The most important factor in On Page SEO is the title of the blog post. Post title plays the biggest role in SEO. Now the question is, what should be the title of the blog post? It is necessary to use keywords in the title of the post. What should the title be like? How to make the title SEO Responsive? What type of keywords to use in the title? There are some such questions which you might also want to know. Here I am telling you some special tips of the title. With which you will be able to understand better about the post title.

i) Use Main Keyword:

In the topic on which you write the post, use such a keyword, which is in the entire content and about which the post has been written. e.g. – If you write, what is Guest Post? How to do Guest Posting? So the main keyword in this is Guest Post. If we talk about this post, then these posts are about On Page SEO, so in this way the main keyword of this post will be On Page SEO.

ii) Use Targeting Keywords:

You have to use only Targeting Keywords in the title of your every post. This means that for the topic on which you write the post, use such keywords which are absolutely perfect according to the content of the post.

iii) Use Numbers on Title :-

Use numbers in post title. Eg :- 5, 10, 20, 50, etc. Because users like to see more posts with such numbers.

iv) Don't Repeat Keywords :-

Do not repeat any keyword in the title. Use a keyword only once. e.g. – What are Policy Bazaars? Complete information of Policy Bazaar. This title is wrong, a keyword has been used twice in it. Don’t write the title like this. you can write it like this

v) Use Only 30 to 70 Characters:

Use at least 30 characters and maximum 60 characters in the title of your post. Or if we talk about words, then we can use 8 to 12 words. These are best for an SEO Responsive Title.

vi) Use Special Words:

Must use special words in the title of the post. Like :- Top, Best, Most, Important, Special, Helpful, etc. Users are quickly attracted by such words.

2) Post Permalink

Permalinks are also very important for SEO like post titles. Whenever you write a post, enter the URL in it manually. For permalinks in all posts, you add using Targeting and Main Keyword. When you write a new post, then an address of that post has to be created, with the help of which the viewers will be able to reach our post. In simple words, that address is called Permalink. Follow the below given tips for permalink. :-

i) Use Targeting Keywords :– You must use Main Keyword in Permalink. A keyword that is also in the post title and is main in the entire content. About which the entire post has been written, definitely do that keyword in the permalink.
ii) Choose Short Permalink :– While writing permalink, pay full attention to the fact that the permalink should be short. The more Short Permalink you use, the more chances are that your post will be ranked. Because long URLs or permalinks do not rank Google.
iii) Don’t Use Useless Words :– Never use useless words in permalink. Useless words mean is, on, a, comma(,), bracket, the, are, etc. Use only keywords in permalinks.

3) Post Meta Tag Description

Meta Tag Description is very important for SEO of every post. The description of the post title and permalink is also an important factor. If you learn to put meta tag description in your post correctly. So surely your post will rank on the top of Google. Follow these tips to write Meta Tag Description. :-
i) Use Post Related Keywords: – While writing Meta Tag Description, you have to pay attention that you only do such keywords, which are in your post content. Use only the meta tag description of what the post is about, and the keywords you are doing in the post.
ii) Use Only User Friendly Words :– In Meta Tag Description, do it only with User Friendly words. User friendly words mean words that users do more while searching in search engines.
iii) Use 120 – 160 Characters :– Meta Tag Description should be at least 120 and maximum 160 Characters. If you write more characters than this in Meta Tag Description then Google does not rank it. So always keep in mind that Meta Tag Description should be from 120 to 160 Characters.

4) Post Heading & Sub-Heading

Whenever you write a post in your blog, then definitely use Headings and Sub-Headings in it. And all bloggers use Headings and Sub-Headings in their posts, and you must be doing too. But how to use Headings and Sub-Headings? Meaning how to use it properly? These are important to know. For this follow the tips given below. :-
i) You do not repeat any heading again and again.
ii) Use H1 Heading in title only once in your post. And the title of every post is already in the H1 tag.
iii) Do not use H2 and H3 Heading repeatedly in a single post. If you repeat again and again, then Google will ignore that post of yours.
iv) Do not use all the headings H2, H3, H4, and H5 in one post. Use any one heading to make the post SEO Friendly.

5) Post Image Optimize

Images of the post also have a big role in making a post SEO friendly. Write any post, then definitely put at least one image in it. These are very important. Use an image that is completely clear and people will like it. Let us tell you that in the eyes of Google, an image is equal to 2000 words. But the image should also be the same. This means that the image should have both quality and strength. How should we use images to make a post SEO friendly. You can easily understand by following the points given below.
i) Before uploading the image, rename it. And write the exact name of the image that it is about. After that upload.
ii) After uploading the image, definitely add Title and Alt Tag to that image.
iii) Upload only necessary images in the post, do not use images without need.
iv) The quality of the image should be good. The image should not be blurry and torn.
v) Do not use the image too big size, it will slow down the loading speed of your blog. That’s why always optimize the image.

6) Use Keywords on Post

Keywords are most important to rank any post in the search engine. You cannot rank any post without keywords. When someone searches a keyword in a search engine, and those keywords are in your post, then Google will show your post first in that search result.
But there is also a way to use keywords in posts. You cannot fill a whole post with keywords. If you do this, your post will not rank. So the question comes that how to use keywords in the post. For this I have given below tips. By following which you can easily rank your post on top.
i) Use 2% to 3% keywords in the post. This means that if there are posts of 1000 words, then you can use the keyword 20 to 30 times.
ii) Use more keywords in the first and last paragraph of the post.
iii) Like the image, keywords should also be related to the post.
iv) Highlight, Bold, Italic and Underline the main keywords.
v) To get a good rank in the search engine, it is necessary to have more keywords in the post. For more keywords, it is important to have more content in the post.
vi) We cannot use more than 2% keywords in the post, so I would suggest you to write the post at least 1000 words. And if you can write more than that, that’s a good thing.

7) Use Internal & External Links

Using Internal and External Links in the post is very good for SEO. Ranking is good with this. Adding a link to your old post and a link to another site in the post content is considered good for SEO. If you also add a link to the old post in your new post, then it increases the traffic of your blog. And the bounce rate is low. Which is good for SEO.
Internal Links: – Internal Linking means to add a link to the old post of your own blog in your new post. It is very easy to add a link to an old post in a new post. By doing this, visitors will stay on your blog for a long time. And this will reduce the bounce rate of your blog. This is great for SEO. Also by doing this the ranking of your blog will be good. But keep in mind that only add the link of the post related to the post. For example: – If you are writing a post on social media, then you can add a link to your old social media post.
External Links: – External Linking means adding a link to another website in your new post. e.g. If you are writing a post about Godaddy, then you can add a link to Godaddy in this post. This will improve the ranking of your blog. But never after any time add a link of quality website to your blog. This can ruin the ranking of your blog

8) Post Content Quality

Post Content Quality matters the most for SEO. How is the content of the post you have written? How much demand is there on the internet? So how many people want to see it? Whether people will like the content you have written or not. What information have you given to people in your post?
If you are writing a post on any such topic, which is already written a lot on the internet. In this case you will not likely to get much traffic. Therefore, write posts on such topics which are not already there or less on the internet. This will rank your posts instantly, which will also increase traffic.
On whichever topic you write a post, do not copy the use from anywhere. If you copy content from someone else’s post, your post will never rank. And it would also be wrong to do so, so write whatever content you write by typing it yourself. And write better than others. Share more information with others. This will rank your every post instantly.

9) Increase Site Loading Speed

Let us tell you that Google checks every single thing of our site, only then does it index. So in such a situation, if the loading speed of our blog is fast, then Google will rank our blog. Apart from this, if the loading speed of your blog is slow, then Google will ignore your blog and rank other’s blog.
To increase the loading speed of your blog, you use fast loading theme and SEO responsive theme or template on your blog. And at least show the item on the homepage of the blog. Also, don’t use any unnecessary widgets separately.

10) Post Content Length

If we talk about the length of the post content, then I write all the posts on my blog of minimum 1000 words. If someone says that by writing posts of 200 or 400 words, they rank in search engines, then I will not believe it at all. If you write a post on any topic, then giving full information in it will automatically cross 1000 words. Even if there is a short topic, write at least 700 words.
If you write a post of less words than this, then your post will not rank in the search engine. All the search engines want us to give complete information about the topic on which we write the post. For example, if you write about DMCA, then that post should have full information about DMCA. In this way, when you give full information about any topic to the readers, then the length of that post automatically becomes 1000+.